Executive Assistant – Agency

Job Description:

• Identify the right audience in owned media placements, leveraging internal or external data points, e.g customer segments, historical media placement performance to increase
• Resourcefully leveraging and strategizing owned media communication with automation and process.
• Responsible for one or more marketing channel(s) account performance metrics, including but not limited to open rate, click rate, opt-out rate, and issue rate
• Able to speak in technical terms to create audience building with stakeholders e.g. data team, engineering team, or product team and provide constructive feedback.
• Conduct periodic and ad-hoc analysis across the placements, make recommendations about where to reallocate investments across channels and tactics.
• Coordinates with internal stakeholders to analyze data and previous campaigns to develop a better understanding of market demand, supply, consumer behavior and identify new marketing opportunities
• Able to map the current process into a document and propose the improvement over the time, adaptive to the situation and condition.
• Suggest continuous improvement and optimization in owned media marketing
• Assist Product Marketing team in running / optimizing multi campaigns and projects.

Requirements

• Fresh graduates are welcome.
• Resourceful, demonstrating ability to execute and achieve goals in a fast-paced environment
• Familiar with data crunching with any analytics tool e.g. basic formula in Excel, basic SQL query
• Strong commercial acumen combined with an uncanny ability to extract and analyse data.
• An insatiable curiosity about the online commerce and platform based industry.
• Entrepreneurial and self-driven, and a self-responsibility for the insights.
• Multitasking, self-driven, able to juggle multiple projects and other responsibilities and at the same time able to clearly prioritize.
• Comfortable working in flexible working hours conditions and occasional traveling.
• Good communication and interpersonal skill
• Data-driven decision making, statistical modelling and business analysis with at least a Bachelors in an analytical discipline (such as Science, Engineering, or Social Science) is a plus.
• Previous experience in translating complex data findings into clear insights, with a knack for storytelling is a major plus